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multimodal search

The Rise of Multimodal Search

The Rise of Multimodal Search Have you ever seen an item you loved but had no words to describe it? You want to find it online, but text search fails you. This common problem highlights a major limitation of old search technology. We think and experience the world using all our senses. We need a […]
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EEAT SEO

Importance of EEAT in SEO

Importance of EEAT in SEO Many website owners work hard to publish content, only to find that it doesn’t rank well on Google. They’ve done keyword research, optimized their titles and meta descriptions, and even built backlinks. Yet, their pages still fail to appear in search results, especially when people use AI tools like Google’s […]
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local SEO Optimization

Local SEO Optimization Tips for 2025

Local SEO Optimization Tips for 2025 Did you know that more than 46% of all Google searches are local? Yet, most small businesses still struggle to show up in the local map pack or for “near me” searches. In 2025, mastering local SEO is required for growing foot traffic and staying competitive in your neighborhood. […]
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8 ways to optimize zero click strategies

8 Strategic Ways to Optimize Zero-Click Searches

8 Strategic Ways to Optimize Zero-Click Searches The growing trend of zero-click searches transforms how users find information and how businesses must adapt their digital strategies. Zero-click searches provide instant answers directly on search engine results pages, eliminating the need for users to visit websites. Recent data shows that 60% of Google searches in America […]
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